Marketing Management In Turkey: Cases and Challenges (ISBN: 9799758895761)
En Ucuz : 31.35,
En Pahalı 31.35,
Toplam 1 Satıcı
This collection of Turkey marketing cases had its origin in the fall of 2003 when I arrived at Bilkent University as a visiting professor of marketing in the business school. In preparing course outlines for the coming term, I asked my colleague Ozlem
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